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Gregg Arnold is a leading expert in marketing with twenty-five years of marketing expertise in firms from startups to Fortune 500 corporations. His passion is helping small and medium size companies grow through the use of the proven marketing disciplines he learned at package goods and multinational companies.
His wealth of experience includes running an advertising agency that ranked among the top fifty newspaper advertisers in the United States, writing radio and television commercials, and developing scores of marketing programs for businesses of all sizes.
Gregg managed multi-million dollar marketing budgets and large inside sales staffs, helped clients develop countless advertising campaigns, sales promotions, email and direct mail programs, brochures and other collateral material, and just about every other area of marketing. A good example of the quality of his work is that one magazine campaign he conceived over ten years ago is still running today.
He has turned around sales declines without increasing the budget; developed new, and profitable, product lines; and above all he takes the most pride in helping organizations flourish through identifying their best target market, helping them fine turn their strategic message, and determine the best way to place the message in the potential customers' minds.
Positions Held
Product Manager, General Mills
Account Supervisor, Young & Rubicam
Vice President Marketing, Sitmar Cruises
Vice President Planning & Advertising, Pleasant HolidaysVice President Marketing, Sitmar Cruises
Boards
Alaska Tourism Marketing Council
Shuttle Express
Associations
American Marketing Association (currently President of the Puget Sound Chapter)
Education
B.S, University of Oregon
M.B.A.Stanford
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